Group 35

Our Town Hall (OTH) is the UK’s largest ongoing conservation project, in which Alfred Waterhouse’s iconic design is being restored to regain its old fame. Despite the huge cultural and heritage significance of the project, there is a continuing struggle to attract residents of Manchester’s Wythenshawe area to apprenticeship opportunities on-site. Our team (PATH) has come up with the idea of holding Open Days in situ allowing potential apprentices to have a feel of the grandeur and atmosphere of the building and, more importantly, to have the chance to talk to those sub-contractors (NG Bailey, Adana, DGP Logistics, McCrory Brickwork) who run the apprenticeships. MSA Live 22’s ACTION Weeks in May are going to be used to complete two tasks. Firstly, PATH – in association with BA and MLA students — will create a template package that Manchester City Council can use in the future to advertise and hold Open Days in situ. Secondly, students will also be required to advertise the different apprenticeships opportunities through fieldwork in Wythenshawe, during which they will hand out leaflets and talk to the locals

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Hiu Tik L / Sehaam U / Rushil Alpesh S / Marcell O

PATH stands for Project Apprenticeship at Town Hall.

We are aiming to introduce the refurbishment of the town hall project to potential apprentices that are attracting people from all backgrounds and ages. The continuing problem is how to draw the attention of new apprentices although there is profound culture and historical background attached to the town hall. So, the project is considered using the significance of heritage to capture the interest of people who are living in Manchester.

The inclusive way of delivering the town hall legacy is a key component to embody the diversity of culture and it is creating social equality that is providing an opportunity to employ people from all corners of Manchester.

PATH team is collaborating with the City council of Manchester and a list of sub-contractors are involved along with the project. We are delivering the project together with the support from the undergraduate student who would produce different outputs in the different form of communications, such as social media, flyers, posters, etc.

Site visits would be carried out to explore the context of the project.

Key sub-contractor:
NG Bailey
DGP Logistics
McCrory Brickwork

Our team:
Sehaam Usmani
Marcell Orova
Rushil Shah
Hiu Tik Li
Posted 14 Mar 2022 17:21
Path team had first site visit to the town hall project. It was an informative day that we meet the project member and acquire the site context of apprenticeship in the town hall project. After the visit, we have a deeper understanding in the history of old town hall and its identity to Manchester. It helps to better shape the approach for attracting potential apprentices to the town hall which will be break down into certain process of planning and the session plan of intensive week.
Posted 14 Mar 2022 17:22
Marcell Orova

Atelier: Continuity in Architecture

Introduction: I’m from Budapest, Hungary, and I joined the MSA in 2018 as a MA A+U student. After spending one year in the MA course, I joined the M.Arch programme on a part-time basis to be able to continue gaining professional experience along my studies. I have nearly 4 years of architectural experience and it’s been a year now that I also work as a professional photographer.

Digital skills: Graphisoft ArchiCAD, Adobe Suits

Interests: Everything
Posted 14 Mar 2022 17:45
Rushil Shah

Atelier: Some Kind of Nature

Introduction: I have completed 5 years of undergraduate from India and joined M. Arch in 2021 to further sharpen my skills. I have commenced on the expedition of discovering what my practice strives to be and curating my beliefs, deepening my understanding of the subject, and shaping my ideologies at MSA for the foundation of the practice.

Skills: Illustrator, InDesign, Photoshop, AutoCAD, Rhino, Sketchup, Enscape, Lumion

Interests: Brewing Coffee, Cooking, Photography, Swimming
Posted 14 Mar 2022 17:47
Sehaam Usmani

Atelier: CPU[Ai] 

Introduction: I’m from Karachi, Pakistan, and have lived in Dubai for the past 8 years. I completed my undergraduate from MSA and did a year in industry at a practice in Dubai, before returning to pursue my Masters. I am interested in computational design, sustainability, and the future of Architecture.

Digital skills: PhotoShop, InDesign, Illustrator, SketchUp, Twin Motion, Rhino, Grasshopper & Revit (kinda).

Interests: I like music, reading, photography and playing chess.

Posted 14 Mar 2022 17:49
Harrison Li

Atelier: Making

Introduction: I have accumulated practical experience across various stages of architecture, ranging from large scale infrastructure, residential to mall design as well as administration of digital projects in Hong Kong. Since 2021, I have started the study of the M.Arch programme to continue my professional accreditation.

Skills: Autocad, Sketchup, Rhino, Adobe Suits, BIM process.

Interests: History and theory, pedagogy, hybrid mode of practice and many......
Posted 14 Mar 2022 17:50
Group 35 revisits the town hall to understand the details of the project and meet some of the sub-contractors to gain an insight regarding the apprenticeship program.
Posted 17 May 2022 22:43
On day 2, we have a meeting with the representative of the community development and walk into the centre area of Wythenshawe to experience the social ambience.
Posted 17 May 2022 22:48
Group 35 works on the poster design for different sub-contractors. The groups come up with appealing ideas that will present to the Manchester City Council for the apprenticeship program.
Posted 18 May 2022 20:45
Group 35 transforms the concept into the design of posters for representing different graphical identities of the sub-contractors and presenting the criteria of the apprenticeship program.
Posted 19 May 2022 18:28
PATH's team attends the bookbinding workshop to study how the variety of printing techniques enhances the graphical identity and the process of making the poster. In addition, the Town Hall representative gives us site-specific feedback during the presentation of apprenticeship posters. It helps to pin down the direction of poster design while learning what we need to improve in next week.
Posted 20 May 2022 21:51
Path's team creates a variety of poster designs and it eventually generates the format for the poster of the apprenticeships.
Posted 23 May 2022 22:52
Our Town Hall poster is continuously evolving to match different apprenticeships.
Posted 24 May 2022 23:34
Today, we run through the exercise that captures the context for our town hall posters. It contextualizes the visual dissemination between the Town Hall and the wider public.
Posted 25 May 2022 23:07
Wrapping up the project, the students create the final visual mock-ups of what the posters would potentially look like in action. Additionally, the files were prepared for handover to the client - Our Town Hall.
Posted 26 May 2022 16:45
Finishing MSA Live 22 with a working lunch together with one of our external collaborators, Tamara Karim (Lendlease) assessing the work that has been done over the ACTION weeks. Special acknowledgement goes to Anthony Humphreys (Manchester City Council) who continuously supported our project from the very beginning, while Kendra Brown (Wythenshawe Community Housing Group) and Elliot Hogan (Lendlease) has also given key support in enriching our experience and knowledge throughout the work.
Posted 27 May 2022 16:47